Alibaba Data Shows the Singles' Locations

August 28, 2017  Editor: Candy Liao

Chinese e-commerce giant Alibaba Group released a guide for single people on the eve of Chinese Valentine's Day, or the Double Seventh Day of the lunar calendar, which falls on Monday.

Taking advantage of big data technology, Alibaba offered a map of single people's locations. It shows that the majority of singles in Beijing are IT professionals and college students who mainly live in the city's northwest and college areas, including Zhongguancun, China's Silicon Valley, and around well-known universities. Residents within the 2nd Ring Road are mostly married, it added.

Alibaba's data also found that Solana, Beijing Zoo, the Summer Palace, the Temple of Heaven, the Palace Museum and Century Golden Resources Shopping Mall are the top dating sites favored by single people in Beijing.

Alibaba's map also covers four other cities -- Shanghai, Shenzhen, Hangzhou and Chengdu. In Shanghai, lovers flock to People's Park, the "match-making center of the universe."

Like Beijing, Hangzhou's software parks and universities are also home to many single people. Alibaba said one exception was Xixi Park, where 60 percent of employees are married, and only about 30 percent remain single, and they are mostly from Tmall and the new retailing technology department.

Alibaba said its data seems to support the view that online shopping could help put an end to the single status.

The more members shop online, the better their credit standing is, and the more they interact with other shoppers. Otherwise, they could be more likely to remain single, Alibaba said.


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