Villagers in Huangyan District, Taizhou City of East China's Zhejiang Province, buy daily necessities at a roadside booth. [Huangyan Women's Federation]

Nearly 25 roadside booths have been set up in Tangjiaao Village, in Jiangkou Sub-district, Huangyan District, Taizhou City of East China's Zhejiang Province, with the help of the Women's Federation of Jiangkou Sub-district. 

The villagers can buy commodities, bactericide, staple food and other quality products made by local manufacturers at the doorstep. The direct selling mode of local products will be popularized to other areas in the district.

The Women's Micro Entrepreneurship Association of Jiangkou Sub-district gave full play to women's role in helping enterprises solve problems of resuming work, employing workers and selling products through online shops, women's entrepreneurship online groups and the activity centers in the villages.

The association has helped stimulate domestic demand, explored to establish a new mechanism of serving enterprises, the public and primary-level governments, and formed a woman's mass entrepreneurship league.

The local women's federations in Taizhou have organized enterprises, cooperatives and self-employed entrepreneurs to sell products through public-benefit direct-selling platform, which helps customers find out good products and assists suppliers to expand marketing channel. It also helps expand the influence and reputation of local agricultural products, manufacturing brands and women's startups, and enhance exchanges among female entrepreneurs.

(Source: China Women's News/Translated and edited by Women of China)